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Sunday, January 22, 2012

Designers: adidas by Stella McCartney

I  always enjoy to practice a sport. What I didn't enjoy as long as I remember myself is the sportswear. I remember that during school I hate wearing gym pants because especially at 90's weren't really chic. 
But nowadays it happens the completely different! I want to wear gym clothes even at work, so as I can feel comfortable all day long. But actually I can! Gym clothes are so chic today, that you cannot understand for what actually are designed for! I can feel comfortable at the office and when I am at the gym, or I ride my bike or I jogging on the beach I would be able to feel stylish!

So I would like to present you a beloved brand of mine! adidas by Stella McCartney. This girl makes a wonderful work and every season she becomes better and better! This is the Spring | Summer 2012 collection...fresh from the oven! Functional clothes with great design. Feminine and fresh lines with intense color combinations and asymmetric cuts that change the traditional athletic lines. The new collection combines adida's technological innovations on fabrics with her point of view in design. Bright colors, strong monochromes, amazing polka-dot pieces and 3-D figures are combined with a playful way. With totally feminine designing details and masculine cuts the new collection has as an inspiration the powerful women of 90's. 
You can find clothes for golf, yoga, swimming, surf, tennis, cycling, running and sport clothes for casual moments!

Why I love this brand? Stella McCartney has the same wants with me doing this collaboration. As she has said she wants to offer to women something that they could work out and still feel good about the way they look. What else to ask from a sportswear brand???


On tennis sportswear as a model you can see, the the current world No.1 on Women's Tennis Association Tour, Caroline Wozniacki.

Avaliable from February at Athens Shops: Ermou, Kalithea, Psihico.


Donna said...

Molis vrika to fetino mou magio!!!

Fashionable Rose said...

nomizo ta sports wear piran mia poly chic morfi apo tote pou ksekinise na ta sxediazei i Mc cartney!!

Elsa said...

Φοβερή συνεργασία και φέτος! Τόσα πολλά υπέροχα υπέροχα κομμάτια! Νομίζω πλεον δεν έχουμε καμία δικαιολογία για να μην πάμε γυμναστήριο!

Out Of The Box

*Glam Chameleon* said...

Sporty chic!:) Stella is such a talent, for so many things!


Sick by Trend said...

it is very cool! Love the lines she creates for the capsule collection with Adidas :D


LDM said...

love! saw these gorgeous ruffle shorts from the collection, too bad i don't exercise!

xx from hong kong :)

Μοντέρνα Σταχτοπούτα said...

Φανταστικά πραγματικά!! Αν και με τον αθλητισμό δεν έχω τόσο καλές σχέσεις... τα αθλητικά ρούχα πλέον είναι τόσο προσεγμένα που σε κερδίζουν!

Adidas Golf said...

from where i can buy her collection?

VeRo! said...

@adidas golf
from adidas stores

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